At Beetle Tracking, we understand the challenges agencies face when managing multiple WordPress clients. Balancing performance, data privacy, and accurate analytics can be a complex task. That’s why we’ve developed a streamlined solution that integrates your WordPress websites with Cloudflare Zaraz for powerful, server-side tracking. Forget the headaches of intricate configurations and say hello to enhanced data collection and optimized site performance for your Cloudflare WordPress setup.
This article will guide you through the benefits of leveraging Cloudflare with your WordPress site for superior tracking, how our plugin simplifies the process, and why server-side tracking is the future for agencies and businesses aiming for hidden profits and robust data privacy.
Why Cloudflare WordPress is a game-changer for your site
Cloudflare is renowned for its ability to accelerate page load speeds, improve SEO, and provide robust protection against DDoS attacks and WordPress-specific vulnerabilities. When you combine this with the flexibility and power of WordPress, you create a formidable foundation for any online presence. But the true potential is unlocked when you optimize how data is collected and processed.
Traditional client-side tracking, while common, is increasingly hampered by ad blockers, browser restrictions, and user privacy settings. This leads to incomplete data, making it difficult to accurately measure marketing campaign performance and understand user behavior. This is where the synergy of Cloudflare WordPress and server-side tracking becomes indispensable
Leveraging Cloudflare’s edge for better data
Cloudflare’s global network of edge servers is designed to deliver content faster and more securely. By integrating our WordPress plugin with Cloudflare Zaraz, we enable you to offload tracking requests from your users’ browsers to the Cloudflare edge. This not only speeds up your website by reducing client-side load but also ensures more reliable data capture. For your Cloudflare WordPress site, this means a significant leap in both performance and data accuracy.
Our solution allows you to gather valuable data efficiently while optimizing website performance for a smoother user experience. It helps uncover hidden profits by tracking sales and conversions, enhancing audience data with captured user data, and speeding up website tracking by offloading it to the cloud.
Introducing the Beetle Tracking WordPress plugin for Cloudflare Zaraz
We’ve developed a dedicated WordPress plugin that simplifies the integration of your websites with Cloudflare Zaraz. Our plugin acts as the bridge, enabling edge server-side tracking without complex configurations. This means you can quickly set up advanced tracking for your Cloudflare WordPress sites, whether you manage a personal blog, a large e-commerce store, or multiple client sites as an agency.
The core of our offering is enabling you to take control of your data, moving away from reliance on third-party cookies and navigating around ad blockers more effectively. This results in cleaner, more comprehensive data sets that drive better decision-making.
Key features of our Cloudflare WordPress plugin
Our plugin is packed with features designed to make server-side tracking accessible and powerful for your Cloudflare WordPress environment:
- Simple Integration: Connects your WordPress site directly to Cloudflare Zaraz with minimal setup.
- Server-Side Tracking: Offloads tracking to Cloudflare’s edge, improving site speed and data accuracy.
- Comprehensive Platform Support: Supports popular analytics and advertising platforms.
- Enhanced Data Privacy: Ditch third-party cookies and gain better control over user data.
- WooCommerce Compatibility: Seamlessly tracks sales and conversions for your e-commerce sites.
Supported platforms for your Cloudflare WordPress site
With our plugin, your Cloudflare WordPress site can reliably send data to a wide range of essential marketing and analytics tools. This ensures you get a complete picture of your audience and campaign performance.
| Platform | Type | Benefit |
| Google Analytics | Analytics | Detailed insights |
| Meta Pixel (Facebook) | Advertising | Targeted ads |
| Google Ads | Advertising | Conversion tracking |
| Advertising | B2B lead gen | |
| Advertising | Visual discovery | |
| Bing | Advertising | Search ads |
| TikTok | Advertising | Video campaigns |
Achieving GDPR compliance with Cloudflare WordPress and Beetle Consent
Data privacy is more critical than ever, and adhering to regulations like GDPR is non-negotiable. Our Beetle Consent feature, available with Beetle Tracking Pro, is specifically designed to help your Cloudflare WordPress sites achieve and maintain GDPR compliance effortlessly. It works by managing user consents through Cloudflare’s Zaraz Consent Manager, providing a customizable cookie banner for your WordPress websites.
Beetle Consent also supports Google Consent Mode v2, ensuring that your tracking adjusts dynamically based on user consent, allowing for more compliant data collection without sacrificing valuable insights. This means your Cloudflare WordPress site can stay on the right side of privacy laws while still gathering the data you need.
Why consent management matters for your Cloudflare WordPress setup
Implementing a robust consent management system is not just about compliance; it’s about building trust with your users. When users feel their data is handled responsibly, they are more likely to engage with your site and services. For agencies managing multiple Cloudflare WordPress clients, having a centralized, reliable consent solution saves time and reduces risk across the board.
Beetle Consent simplifies this complex area, allowing you to focus on growing your business while we handle the intricacies of consent management for your Cloudflare WordPress sites.
Free vs. Pro: Choosing the right Beetle Tracking plan for your Cloudflare WordPress needs
We offer both a free and a Pro version of our WordPress plugin, ensuring there’s a solution for every need, from individual bloggers to large agencies. Both versions integrate seamlessly with Cloudflare Zaraz to enhance your Cloudflare WordPress setup.
Free version benefits
Our free plugin provides a solid foundation for server-side tracking, allowing you to experience the core benefits of integrating with Cloudflare Zaraz. It’s perfect for those just starting with server-side tracking or managing smaller Cloudflare WordPress sites.
Pro version advantages
For those requiring more advanced features and greater control, Beetle Tracking Pro offers a significant upgrade. The Pro version includes additional features that are crucial for optimizing conversions, understanding user behavior in depth, and ensuring comprehensive compliance.
| Feature | Free version | Pro version |
| Server-side tracking | Yes | Yes |
| Cloudflare Zaraz integration | Yes | Yes |
| Conversion recovery | No | Yes |
| User data capture | No | Yes |
| Page scroll tracking | No | Yes |
| Consent manager (Beetle Consent) | No | Yes |
| Cookie banner | No | Yes |
| WooCommerce support | Yes | Yes |
The Pro version is priced competitively to provide maximum value for agencies and businesses. It costs $147/year for 1 website, $447/year for 5 websites, and $747/year for unlimited websites. We also offer a 30-day refund policy for the Pro add-on, so you can try it risk-free and see the difference it makes for your Cloudflare WordPress sites.
Boosting performance and uncovering hidden profits with Cloudflare WordPress
Beyond data accuracy and privacy, server-side tracking with Beetle Tracking significantly boosts the performance of your Cloudflare WordPress sites. By shifting tracking requests away from the user’s browser to Cloudflare’s powerful edge network, you reduce client-side processing, leading to faster page load times and a smoother user experience.
This improved performance, combined with more accurate data, allows you to uncover hidden profits. Better data means you can:
- Optimize Ad Spend: Accurately track conversions and allocate budget more effectively.
- Enhance User Experience: Identify friction points and improve site navigation based on reliable user data.
- Improve SEO: Faster sites often rank higher, driving more organic traffic.
- Personalize Content: Understand audience segments better to deliver more relevant content and offers.
Our solutions are developed by Rocket Beetle ApS, and we are proud to be a Cloudflare Zaraz Certified Developer. We are committed to providing the best tools for your Cloudflare WordPress needs.
Getting started with Beetle Tracking for your Cloudflare WordPress site
Ready to revolutionize your tracking strategy for your Cloudflare WordPress sites? Getting started with Beetle Tracking is straightforward.
- Install the Plugin: Download our free plugin from the WordPress repository or purchase the Pro version from our website.
- Connect to Cloudflare Zaraz: Follow our simple setup guide to integrate your WordPress site with Cloudflare Zaraz.
- Configure Tracking: Choose the platforms you want to track (Google Analytics, Meta Pixel, etc.) and begin collecting enhanced data.
- Activate Beetle Consent (Pro): If you have the Pro version, set up your cookie banner and consent management for GDPR compliance.
We provide extensive documentation and support to ensure a smooth setup process. Our goal is to make server-side tracking for your Cloudflare WordPress site as easy and effective as possible. You can always refer to our help section and FAQ for common questions.
The future of tracking for your Cloudflare WordPress sites
The digital landscape is constantly evolving, with privacy concerns and technological advancements shaping how we collect and use data. Server-side tracking, especially when powered by Cloudflare Zaraz and our specialized WordPress plugin, represents the future. It’s a proactive approach that ensures your Cloudflare WordPress sites remain competitive, compliant, and data-rich.
Join the growing number of agencies and businesses who are leveraging Beetle Tracking to unlock the full potential of their Cloudflare WordPress ecosystems. Take control of your data, optimize performance, and drive real growth. For any questions, feel free to contact us at [email protected].
Cloudflare Server-side Tracking for WordPress Pricing.
Frequently Asked Questions about Cloudflare WordPress and Server-Side Tracking
Cloudflare for WordPress refers to using Cloudflare’s services, like CDN, security, and optimization, in conjunction with your WordPress website. It’s crucial because it enhances site speed, improves security against threats like DDoS attacks, and boosts overall performance, which is vital for user experience and SEO.
Beetle Tracking integrates Cloudflare on your WordPress site with Cloudflare Zaraz to enable server-side tracking. This means tracking requests are processed at Cloudflare’s edge servers rather than the user’s browser, bypassing many ad blockers and browser restrictions. The result is more accurate, comprehensive data for your WordPress site through Cloudflare.
Yes, our Pro version includes Beetle Consent, which helps with GDPR compliance. It manages user consents through Cloudflare’s Zaraz Consent Manager and provides a customizable cookie banner for your WordPress site via Cloudflare. It also supports Google Consent Mode v2 for adaptable tracking.
Absolutely. Our WordPress plugin is designed to work seamlessly with WooCommerce, allowing for accurate tracking of sales, conversions, and other e-commerce specific data directly through your WordPress setup via Cloudflare.
Beetle Tracking supports a wide range of popular platforms for your WordPress site via Cloudflare, including Google Analytics, Meta Pixel (Facebook), Google Ads, LinkedIn, Pinterest, Bing, and TikTok. This ensures you can centralize your data collection efficiently.
The free version offers core server-side tracking integration with Cloudflare Zaraz for your WordPress site via Cloudflare.
The Pro version adds advanced features like conversion recovery, user data capture, page scroll tracking, and the Beetle Consent manager with a cookie banner for enhanced functionality and compliance.
